Carbon-Neutral Products Join the Lidl Product Assortment
From rising sea levels and temperatures to more extreme weather and droughts that threaten our crops, climate change is negatively impacting life on our planet. For Lidl, assuming responsibility means acting responsibly and working to address the questions today that will need to be answered in the future.
To that end, we are expanding our product range to include a variety of carbon-neutral products. With this new product assortment, we are giving customers the opportunity to consciously select more climate-friendly alternatives to conventional products. The carbon-neutral items that will be featured in our Lidl US stores include items under our own brands beginning with our Vemondo® line. Selected non-food items are also being sold at our Lidl US stores in carbon-neutral versions.
Carbon Offsets for Our Carbon Neutral Products
Lidl is currently investing in three Gold Standard carbon offset projects, which were selected at the recommendation of ClimatePartner and chosen due to the positive impact that climate protection will have in those areas. The Gold Standard is one of several standards that ensure the quality of offset providers. It was developed by World Wildlife Fund and other environmental organizations and is one of the most stringent standards for carbon offsets.
Lidl’s current offsetting investments include a renewable energy project in India and a clean drinking water project in Eritrea. The projects produce carbon reduction credits which Lidl uses to offset its products. These investments allow Lidl to offset emissions which occur during production, transport, and disposal of our carbon neutral product range.
At the same time, only products that fundamentally cause fewer greenhouse gas emissions than their alternatives - for example vegetarian and vegan foods- can be considered for our carbon-neutral range. This is because we want to offer our customers a more all-around climate-friendly option. We will continue to evaluate and improve how we can avoid, reduce, or offset carbon emissions in the supply chain over the long term to support further expansion of our carbon-neutral product line.