Lidl US Takes Home 11 Medals At 2021 New York International Beer Competition
Perlenbacher Brand Wins Germany Pilsner Brewery of the Year
03/22/2021 | Arlington, Virginia
New York International Beer Competition Logo
Lidl, the fastest growing grocery retailer in the U.S., announced it took home more than 10 medals in this year’s New York International Beer Competition for its exclusive, private label beers. Its Perlenbacher brand also won Germany Pilsner Brewery of the Year. Lidl’s award-winning beers are priced on average at less than $8 per pack, proving that you don’t have to spend an arm and a leg to enjoy high quality beers.
More than 800 submissions from around the globe were entered and tasted by the competition’s trade buyer judges.
Below is the list of Lidl’s award winners:
Category | Medal | Product |
International-Style Lager | Gold | Van Danken European Lager |
Saranac Pale Ale | Gold | Trailgazer Session Ale |
German-Style Pilsner | Silver | Perlenbacher Imperial Premium |
German-Style Pale Wheat Ale | Silver | Perlenbacher Hefeweizen |
American-Style Sour Ale | Silver | Atomic Tart Raspberry Sour Ale |
American-Style Lager | Silver | Craft Explorers Blue Ridge Lager |
European-Style Low Alcohol Lager | Bronze | Galereux Lager |
French-Style Saison | Bronze | La Blonde de Ch'Nord French |
Belgian-Style Tripel | Bronze | Bronzen Schild Belgian Tripel |
German-Style Pilsner | Bronze | Perlenbacher Premium Pilsner |
Other Strong Beer | Bronze | Craft Explorers Hop Blast IPA |
“We are thrilled to have been recognized again by New York International Beer Competition for our beer assortment,” said Stefan Schwarz, Executive Vice President of Purchasing for Lidl US. “Lidl is focused on providing high quality domestic and international beer offerings at unbelievably low prices and we are honored to see our assortment recognized again by wins as the top performing grocer in the New York International Beer Competition.”
Lidl previously took home medals in the 2020 USA Beer Ratings and the 2018 New York International Beer Competition. For a full list of the award-winning beers, please visit their website.
About Lidl
Lidl operates around 11,200 stores and is active in 32 countries, employing more than 310,000 employees globally. Lidl offers customers the highest quality fresh produce, meat, bakery items and a wide array of household products at unbelievably low prices. Lidl first established its U.S. headquarters in Arlington County, Virginia, in June 2015, and today sells its award-winning products in more than 130 stores across nine east coast states. For more information, visit www.Lidl.com.
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